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20 Best Behavioral Economics Books (2023 Update)
Are you looking for the Best Behavioral Economics Books? If so, you’ve come to the right place.
Choosing the Best Behavioral Economics Books can be difficult as there are so many considerations, such as Penguin Random House, WHSmith, Amazon.com. We have done a lot of research to find the Top 20 Best Behavioral Economics Books available.
The average cost is $33.93. Sold comparable range in price from a low of $8.09 to a high of $124.26.
Based on the research we did, we think Misbehaving: The Story Of Behavioral Economics [Book] is the best overall. Read on for the rest of the great options and our buying guide, where you can find all the information you need to know before making an informed purchase.
20 Best Behavioral Economics Books (19 Sellers)
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Features:
- Binding: hardcover
- Language of text: english
- Publication year: 2015
Features:
- Oxford university press
- Binding: paperback
- Language: english
Features:
- Mint condition
- Dispatch same day for order received before 12 noon
- Guaranteed packaging
Features:
- Product details
- Publication date: 05-15-2017
- Product dimensions: 6.00(w) x 9.00(h) x (d)
Features:
- Binding type: paperback
- Year published: 2022-07-28
- Number of pages: 500
Features:
- An updated chapter on behavioural policy and the nudge agenda.
- Several new sections, for example on the economics of happiness.
- Updated examples and exercises, with an expanded answer key.
Features:
- The controversial science that claims to have revolutionised economics.
- Series: hot science.
- Binding type: paperback.
Features:
- A financial times "best book of 2017: economics”
- 800-ceo-read “best business book of 2017: current events & public affairs”
- Pity then, or more like disaster, that its fu
Features:
- Binding type: paperback
- Publisher: oxford university press inc
- Year published: 2015-10-08
Features:
- Learn the three main strategies to help people change behavior
- Identify behaviors your target audience seeks to change-and obstacles that stand in their way
- Develop effective designs that are enjoyable to use
Features:
- Real-world examples that bring a concept to life and make it stick
- Ideas to help you with problem solving for your business
- Ways to hack your brain into coming up with innovative programs, products, and initiatives
Features:
- Mint condition
- Dispatch same day for order received before 12 noon
- Guaranteed packaging
Features:
- Binding type: paperback
- Publisher: university of toronto press
- Year published: 2017-07-14
Features:
- Start your career on the right footing, advance quicker, and strategize how to meet your goals
- Understand what's holding your colleagues back from productivity and implement evidence-based changes
- Identify hidden biases in yourself and others to overcome inequalities and inefficiencies
Features:
- Not yet available
- Author(s): daniel crosby
- From the new york times bestselling author of the book named the best investment book of 20
$8.09
Features:
- Languages: english
- Product format: paperback / softback
- Publisher: wiley, john and sons ltd
$13.00
Features:
- Languages: english
- Product format: paperback / softback
- Publisher: wiley, john and sons ltd
$124.26
Features:
- Inserts of real-life situations and cases are at the beginning of each chapter
- Worked examples expand on the models described, in order to provide more analytical rigor
- Questions at the end of each chapter help students review important principles
$9.74
Features:
- Winner of the nobel prize in economics.
- Get ready to change the way you think about economics.
- Shortlisted for the financial times & mckinsey business book of the year award.
$29.63
Features:
- Format: ebook
- Rental duration: 120 days
- Author: david r.
1. Misbehaving: The Story Of Behavioral Economics [Book]
Product Details:
Shortlisted for the financial times & mckinsey business book of the year award. get ready to change the way you think about economics. thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. traditional economics assumes rational actors. early in his research, thaler realized these spock-like automatons were nothing like real people. more importantly, our misbehavior has serious consequences. dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments. coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. he reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to tv game shows, the nfl draft, and businesses like uber. laced with antic stories of thaler’s spirited battles with the bastions of traditional economic thinking, misbehaving is a singular look into profound human foibles. when economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining.
Reviews:
C'était pour ma petite fille elle a cinq ans et a aimé
Commandé pour le compte du Père Noël On.verra après
2. Behavioural Economics: A Very Short Introduction [Book]
Product Details:
The study of behavioral economics is revealing that our lives are not that simple. instead, our decisions are complicated by our own psychology. each of us makes mistakes every day. the implications of understanding the rationale for our own financial behavior are huge. michelle baddeley concludes by looking forward, to see what the future of behavioral economics holds for us. about the series: the very short introductions series from oxford university press contains hundreds of titles in almost every subject area. these pocket-sized books are the perfect way to get ahead in a new subject quickly. our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Specifications:
| Weight | 0.3 lb |
3. The Little Book Of Behavioral Investing: How Not To Be Your Own Worst Enemy [Book]
Product Details:
A detailed guide to overcoming the most frequently encountered psychological pitfalls of investing bias, emotion, and overconfidence are just three of the many behavioral traits that can lead investors to lose money or achieve lower returns. behavioral finance, which recognizes that there is a psychological element to all investor decision-making, can help you overcome this obstacle. in the little book of behavioral investing, expert james montier takes you through some of the most important behavioral challenges faced by investors. montier reveals the most common psychological barriers, clearly showing how emotion, overconfidence, and a multitude of other behavioral traits, can affect investment decision-making. offers time-tested ways to identify and avoid the pitfalls of investor bias author james montier is one of the world's foremost behavioral analysts discusses how to learn from our investment mistakes instead of repeating them explores the behavioral principles that will allow you to maintain a successful investment portfolio written in a straightforward and accessible style, the little book of behavioral investing will enable you to identify and eliminate behavioral traits that can hinder your investment endeavors and show you how to go about achieving superior returns in the process. praise for the little book of behavioral investing "the little book of behavioral investing is an important book for anyone who is interested in understanding the ways that human nature and financial markets interact." —dan ariely, james b. duke professor of behavioral economics, duke university, and author of predictably irrational "in investing, success means¿being on the right side of most trades. no book provides a better starting point toward that goal than this one." —bruce greenwald, robert heilbrunn professor of finance and asset management, columbia business school "'know thyself.' overcoming human instinct is key to becoming a better investor. bravo!" —john mauldin, president, millennium wave investments
Reviews:
Well written and entertaining. In spite of not offering a "system", the author give some valuable insight to amateur investors and (why not?) to professionals also. The book is small and easy to read and will leave you the impression you've learned something. Recommended!masterix43
Various behavioural pitfalls that afflict investors and traders are clearly discussed. The author refers to behavioural psychology research findings, quotes from eminent investment thinkers, and real world examples. On several occasions, I thought "Wow! I've repeatedly made that mistake without realizing it!" The author reveals several gems of wisdom (I suggest that the reader takes notes for future reference). The author also conveys some great suggestions, such as keeping a diary of your thought processes leading up to a trade decision so that you can objectively compare the outcome with your decision-making process. I found this book to be concise, relevant, informative and enjoyable to read.Patient Trader
4. Behavioral Economics [Book]
Product Details:
Over the last few decades behavioral economics has revolutionized the discipline. it has done so by putting the human back into economics, by recognizing that people sometimes make mistakes, care about others and are generally not as cold and calculating as economists have traditionally assumed. this textbook introduces all the key results and insights of behavioral economics to a student audience. ideas such as mental accounting, prospect theory, present bias, inequality aversion and learning are explained in detail. these ideas are also applied in diverse settings such as auctions, stock market crashes, charitable donations and health care, to show why behavioral economics is crucial to understanding the world around us. this new edition contains expanded and updated coverage of contract theory, bargaining in the family, time and risk, and stochastic reference points, among other topics, to ensure that readers are kept up to speed with this fast-paced field. the companion website is also updated with a range of new questions and worked examples. this book remains the ideal introduction to behavioral economics for advanced undergraduate and graduate students.
Specifications:
5. Principles Of Behavioral Economics: Bringing Together Old, New And Evolutionary Approaches [Book]
Product Details:
This book is unique among modern contributions to behavioral economics in presenting a grand synthesis between the kind of behavioral economics popularized by richard thaler, earlier approaches such as those of the 1978 nobel laureate herbert simon, evolutionary psychology, and evolutionary economics from veblen and marshall through to neo-schumpeterian thinking. the synthesis employs a complex adaptive systems approach to how people think, the lifestyles they build, and how new production technologies and products are gradually adopted and produce changes. using a huge range of examples, it takes behavioral economics from its recent focus on 'nudging' consumers, to the behavior of firms and other organizations, the challenges of achieving structural change and transitioning to environmentally sustainable lifestyles, and instability of the financial system. this book will be of great interest to academics and graduate students who seek a broader view of what behavioral economics is and what it might become.
Specifications:
| Language | English |
| Release Date | July 2022 |
| Length | 542 Pages |
| Dimensions | 1.1" x 6.7" x 9.6" |
6. A Course In Behavioral Economics [Book]
Product Details:
In this bestselling introduction, erik angner clearly lays out the theory of behavioral economics and explains the intuitions behind it. the book offers a rich tapestry of examples, exercises, and problems drawn from fields such as economics, management, marketing, political science, and public policy. it shows how to apply the principles of behavioral economics to improve your life and work – and to make the world a better place to boot. no advanced mathematics is required.this is an ideal textbook for students coming to behavioral economics from various fields. it can be used on its own in introductory courses, or in combination with other texts at advanced undergraduate and postgraduate levels. it is equally suitable for general readers who have been captivated by popular-science books on behavioral economics and want to know more about this intriguing subject.new to this edition:- an updated chapter on behavioral policy and the nudge agenda.- several new sections, for example on the economics of happiness.- updated examples and exercises, with an expanded answer key- refreshed ancillary resources make for a plug and play experience for instructors teaching behavioral economics for the first time.
7. Behavioural Economics: Psychology, Neuroscience, And The Human Side Of Economics [Book]
Product Details:
8. Doughnut Economics: Seven Ways To Think Like A 21st Century Economist [Book]
Product Details:
A financial times "best book of 2017: economics" 800-ceo-read "best business book of 2017: current events & public affairs" economics is the mother tongue of public policy. it dominates our decision-making for the future, guides multi-billion-dollar investments, and shapes our responses to climate change, inequality, and other environmental and social challenges that define our times. pity then, or more like disaster, that its fundamental ideas are centuries out of date yet are still taught in college courses worldwide and still used to address critical issues in government and business alike. that's why it is time, says renegade economist kate raworth, to revise our economic thinking for the 21st century. in doughnut economics, she sets out seven key ways to fundamentally reframe our understanding of what economics is and does. named after the now-iconic "doughnut" image that raworth first drew to depict a sweet spot of human prosperity (an image that appealed to the occupy movement, the united nations, eco-activists, and business leaders alike), doughnut economics offers a radically new compass for guiding global development, government policy, and corporate strategy, and sets new standards for what economic success looks like. simple, playful, and eloquent, doughnut economics offers game-changing analysis and inspiration for a new generation of economic thinkers.
Specifications:
| Language | English |
| Release Date | January 2009 |
| Number of Disks | 1 |
| Dimensions | 0.2" x 12.3" x 12.3" |
Reviews:
This book provides a comprehensive refutation of conventional economics. Raworth first drew her now famous Doughnut in 2011. It depicts the “safe and just space for humanity”, located between Earth’s ecological ceiling and the social foundation for human well-being. In this treatise she presents a manifesto for radical change… Demonstrating a very well-read appreciation of economic history and a thorough approach to analysis, Raworth clearly describes the large challenges that face policy makers this century (which are completely different to the challenges of the eighteenth, nineteenth, and twentieth centuries). The observations are mostly irrefutable, an honest accounting of the failure of economics to incorporate social/environmental outcomes (externalities and market failings). There is an emphasis on moving towards distributive and regenerative pathways. Where the book really falls down is in the policy proposals and suggested changes. These are incredibly transformational and long-term (looking forward a number of decades to aspirational scenarios of the distant future). Apart from the mini case studies of social enterprises and progressive government programs, there is little that can be practically actioned in the short to medium-term. We are pushed toward the edge of a metaphorical cliff, with no visibility of bridges to cross this enormous valley. Although she expresses optimism, my reading of the book left a feeling of quite deep pessimism – many of the policies that got us into this mess are still in-place and the policy proposals are incredibly ambitious/idealistic. I strongly agree with jettisoning real GDP growth as a key target of government macroeconomic policy (and have written a LinkedIn article on this in April 2020). This case has been made by many authors for decades, and the weight of support/evidence grows by the year. https://www.linkedin.com/pulse/gdp-financial-reporting-poor-measure-wellbeing-life-david/ Overall, I felt that the book would have been more impactful at two-thirds of the length. For people with a keen interest in economics, politics, sustainability, international relations, and government I would recommend having a read. But also supplementing this book with other authors, and their opinions regarding the future of economics/solutions… The future is economics and politics is being shaped by many voices and perspectives.
Review: Kate Raworth, Doughnut Economics, (2017) A most convincing argument for a new measurement to replace the GDP, or perhaps a set of measurements, of what we can use sustainably in living on this planet Earth. Very interestingly written and most thoroughly researched. And, indeed exciting reading for those interested. All world leaders and those aspiring to be, would have to be acquainted with these new ideas of what is vital to sustain life on earth. The 21st Century demands it for survival, as the former GDP was never viable in the long run. Nature on Earth is limited, not infinite! However, I do wonder what will be measured to reflect these new ideas, for future societies to enjoy thriving sustainably on Earth? Acknowledging The Conversation (issue: 6 Jan, 2022) for first alerting me to this book's existence! Soon after finishing reading this book, I noted that "Joshonomics now on curriculum at Sceggs" (SMH, Friday 18 February, 2022, at p. 2), and had to wonder why? It appeared the Honourable Josh Frydenberg, Federal Treasurer, addressed year 12 economics class. Apparently he covered topics ranging from house prices, China, the general economic recovery, debt and climate change in response to questions from the students. They might have also had some lessons in GDP too, but I do have to wonder if their own economics teacher had also given them some clues into other measures after reading Kate Raworth's Doughnut Economics? It could well be that some of those students might take up the challenge and pursue other measure(s), to replace GDP, that could be needed in the future! I am aware of Lord Kelvin (1824-1907), the famous physicist who said: "When you can measure what you are speaking of and express it in numbers, you know that on which you are discoursing; but, when you cannot measure it and express it in numbers your knowledge is of a very meagre and unsatisfactory kind." Col G, Newcastle, NSW.Col
9. Behavioral Economics And Public Health [Book]
Product Details:
How can health professionals communicate health risks in a way that is heeded? how can food labeling be modified to inform healthy food choices? behavioral economics and public health is the first book to apply the groundbreaking insights of behavioral economics to the persisting problems of health behaviors and behavior change. in addition to providing a primer on the behavioral economics principles that are most relevant to public health, this book offers details on how these principles can be employed to mitigating the world's greatest health threats, including obesity, smoking, risky sexual behavior, and excessive drinking. with contributions from an international team of scholars from psychology, economics, marketing, public health, and medicine, this book is a trailblazing new approach to the most difficult and important problems of our time.
Reviews:
good book and great pricemickeypeasley2012
10. Designing For Behavior Change: Applying Psychology And Behavioral Economics [Book]
Product Details:
Designers and managers hope their products become essential for users–integrated into their lives like instagram, lyft, and others have become. such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. this guide shows you how to apply behavioral science–research that supports many products–to help your users achieve their goals using your product. in this updated edition, stephen wendel, head of behavioral science at morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development. product managers, ux and interaction designers, and data analysts will learn a simple and effective approach for identifying target users and behaviors, building the product, and gauging its effectiveness. learn the three main strategies to help people change behavior identify behaviors your target audience seeks to change–and obstacles that stand in their way develop effective designs that are enjoyable to use measure your product's impact and learn ways to improve it combine behavioral science with data science to pinpoint problems and test potential solutions
11. What Your Customer Wants And Can't Tell You: Unlocking Consumer Decisions With The Science Of Behavioral Economics (Marketing Research) [Book]
Product Details:
Use the science of behavioral economics to understand why people buy"the most important business book to come out in years." -michael f. learn exactly why people buy–and how to use that knowledge to improve pricing, increase sales, create better "brain-friendly" brand messaging, and be a more effective leader. – behavioral economics is the marketing research future of brands and business. this book goes beyond an academic understanding of behavioral economics and into practical applications. learn how real businesses and business professionals can use science to make their companies better. business owner, consultant, and behavioral economics expert melina palmer helps leaders like you use the psychology of the consumer, innovation, and truly impactful branding to achieve real, bottom-line benefits. – discover information and tools you can actually use to influence consumers. go beyond data science for business and apply behavioral economics. learn how the consumer brain works. – dramatically improve your effectiveness as a leader and marketer with the practical tools in this book: real-world examples that bring a concept to life and make it stick – ideas to help you with problem solving for your business – ways to hack your brain into coming up with innovative programs, products, and initiatives – if you liked marketing and business books like nudge, predictably irrational, or this is marketing by seth godin, you'll love what your customer wants (and can't tell you).
Reviews:
Jättebra och intressant! Boken tar upp ganska komplicerade fakta om hur våra hjärnor funkar, men på ett lättläst sätt. Jobbar man med marknadsföring borde man verkligen läsa denna! Extra bra att den är lite större i format och har "såhär tillämpar du detta" till varje avsnitt. Rekommenderas varmt!Jacqueline W
12. Advances In Behavioral Economics [Book]
Product Details:
Twenty years ago, behavioral economics did not exist as a field. most economists were deeply skeptical–even antagonistic–toward the idea of importing insights from psychology into their field. today, behavioral economics has become virtually mainstream. it is well represented in prominent journals and top economics departments, and behavioral economists, including several contributors to this volume, have garnered some of the most prestigious awards in the profession. this book assembles the most important papers on behavioral economics published since around 1990. among the 25 articles are many that update and extend earlier foundational contributions, as well as cutting-edge papers that break new theoretical and empirical ground. advances in behavioral economics will serve as the definitive one-volume resource for those who want to familiarize themselves with the new field or keep up-to-date with the latest developments. it will not only be a core text for students, but will be consulted widely by professional economists, as well as psychologists and social scientists with an interest in how behavioral insights are being applied in economics. the articles, which follow colin camerer and george loewenstein's introduction, are by the editors, george a. akerlof, linda babcock, shlomo benartzi, vincent p. crawford, peter diamond, ernst fehr, robert h. frank, shane frederick, simon gächter, david genesove, itzhak gilboa, uri gneezy, robert m. hutchens, daniel kahneman, jack l. knetsch, david laibson, christopher mayer, terrance odean, ted o'donoghue, aldo rustichini, david schmeidler, klaus m. schmidt, eldar shafir, hersh m. shefrin, chris starmer, richard h. thaler, amos tversky, and janet l. yellen.
13. The Last Mile: Creating Social And Economic Value From Behavioral Insights [Book]
Product Details:
Most organizations spend much of their effort on the start of the value creation process: namely, creating a strategy, developing new products or services, and analyzing the market. they pay a lot less attention to the end: the crucial "last mile" where consumers come to their website, store, or sales representatives and make a choice. in the last mile, dilip soman shows how to use insights from behavioral science in order to close that gap. beginning with an introduction to the last mile problem and the concept of choice architecture, the book takes a deep dive into the psychology of choice, money, and time. it explains how to construct behavioral experiments and understand the data on preferences that they provide. finally, it provides a range of practical tools with which to overcome common last mile difficulties. the last mile helps lay readers not only to understand behavioral science, but to apply its lessons to their own organizations' last mile problems, whether they work in business, government, or the nonprofit sector. appealing to anyone who was fascinated by dan ariely's predictably irrational, richard thaler and cass sunstein's nudge, or daniel kahneman's thinking, fast and slow but was not sure how those insights could be practically applied, the last mile is full of solid, concrete advice on how to put the lessons of behavioral science to work.
Reviews:
Good book with insights for business manager and ownersironman.fever
14. Behavioral Economics For Leaders: Research-Based Insights On The Weird, Irrational, And Wonderful Ways Humans Navigate The Workplace [Book]
Product Details:
Every leader should know the surprising research and strange conclusions of behavioral economics–for fairness, teamwork and productivity you and your colleagues don’t always make rational decisions. sometimes that's a problem that leaders must address, and and sometimes that can be a good thing–when employees put their colleagues interests ahead of their own. dr. matthias sutter, a leading economist from germany's world-renowned max planck institute explains the latest surprising insights based on behavioral economics research. the book explains how people tick, how they react to incentives (monetary or non-monetary in nature) and what that means for working together—or against each other—at work. dr. sutter summarizes new and classic behavorial science research that applies the everyday business world, so leaders can improve teams and organizations, the research-based way. find out which factors are important for professional success, from career entry to senior management. start your career on the right footing, advance quicker, and strategize how to meet your goals understand what’s holding your colleagues back from productivity and implement evidence-based changes identify hidden biases in yourself and others to overcome inequalities and inefficiencies become a better leader and decision-maker by learning to interpret people’s actions individuals, organizations, and teams will benefit from the often-counterintuitive wisdom in this book. based on the author’s 20 years of research—plus the findings of the world’s top behavioral economists—behavioral economics for leaders can help you get your team and your organization where you want to lead it.
15. The Behavioral Investor [Book]
Product Details:
From the new york times bestselling author of the book named the best investment book of 2017 comes the behavioral investor, an applied look at how psychology ought to inform the art and science of investment management.in the behavioral investor, psychologist and asset manager dr. daniel crosby examines the sociological, neurological and psychological factors that influence our investment decisions and sets forth practical solutions for improving both returns and behavior. the book is comprised of three parts, which are as follows:- part one – an explication of the sociological, neurological and physiological impediments to sound investment decision-making. readers will leave with an improved understanding of how externalities impact choices in nearly imperceptible ways and begin to understand the impact of these pressures on investment selection.- part two – coverage of the four primary psychological tendencies that impact investment behavior. although human behavior is undoubtedly complex, in an investment context our choices are largely driven by one of the four factors discussed herein. readers will emerge with an improved understanding of their own behavior, increased humility and a lens through which to vet decisions of all types.- part three – illuminates the “so what” of parts one and two and provides a framework for managing wealth in a manner consistent with the realities of our contextual and behavioral shortcomings. readers will leave with a deeper understanding of the psychological underpinnings of popular investment approaches such as value and momentum and appreciate why all types of successful investing have psychology at their core.wealth, truly considered, has at least as much to do with psychological as financial wellbeing. the behavioral investor aims to enrich readers in the most holistic sense of the word, leaving them with tools for compounding both wealth and knowledge.
Reviews:
If you are interested in investing, this book should be one book in your bible.Al
16. Behavioral Economics For Dummies [Book]
Product Details:
A guide to the study of how and why you really make financial decisions while classical economics is based on the notion that people act with rational self-interest, many key money decisions—like splurging on an expensive watch—can seem far from rational. the field of behavioral economics sheds light on the many subtle and not-so-subtle factors that contribute to our financial and purchasing choices. and in behavioral economics for dummies, readers will learn how social and psychological factors, such as instinctual behavior patterns, social pressure, and mental framing, can dramatically affect our day-to-day decision-making and financial choices. based on psychology and rooted in real-world examples, behavioral economics for dummies offers the sort of insights designed to help investors avoid impulsive mistakes, companies understand the mechanisms behind individual choices, and governments and nonprofits make public decisions. a friendly introduction to the study of how and why people really make financial decisions the author is a professor of behavioral and institutional economics at victoria university an essential component to improving your financial decision-making (and even to understanding current events), behavioral economics for dummies is important for just about anyone who has a bank account and is interested in why—and when—they spend money.
17. Behavioral Economics For Dummies [Book]
Product Details:
A guide to the study of how and why you really make financial decisions while classical economics is based on the notion that people act with rational self-interest, many key money decisions—like splurging on an expensive watch—can seem far from rational. the field of behavioral economics sheds light on the many subtle and not-so-subtle factors that contribute to our financial and purchasing choices. and in behavioral economics for dummies, readers will learn how social and psychological factors, such as instinctual behavior patterns, social pressure, and mental framing, can dramatically affect our day-to-day decision-making and financial choices. based on psychology and rooted in real-world examples, behavioral economics for dummies offers the sort of insights designed to help investors avoid impulsive mistakes, companies understand the mechanisms behind individual choices, and governments and nonprofits make public decisions. a friendly introduction to the study of how and why people really make financial decisions the author is a professor of behavioral and institutional economics at victoria university an essential component to improving your financial decision-making (and even to understanding current events), behavioral economics for dummies is important for just about anyone who has a bank account and is interested in why—and when—they spend money.
18. An Introduction To Behavioral Economics [Book]
Product Details:
An introduction to behavioral economics offers a comprehensive, rigorous, and up-to-date introduction to what is one of the most rapidly advancing areas in economics today. it considers the debates in this exciting field through a cross-disciplinary approach that incorporates insights from economics and other social sciences, as well as evolutionary biology and neuroscience.this edition features:- two new chapters, chapter 2 on methodology and chapter 4 on beliefs, heuristics and biases- fully revised content, including expanded material on neuroeconomics, rationality, and behavioral game theory – a large number of real-life case studies and examples, as well as review questions
Specifications:
| Language | English |
| Release Date | December 2007 |
| Length | 300 Pages |
| Dimensions | 1.1" x 6.1" x 9.3" |
19. Misbehaving: The Making Of Behavioral Economics [Book]
Product Details:
Winner of the nobel prize in economics get ready to change the way you think about economics. nobel laureate richard h. thaler has spent his career studying the radical notion that the central agents in the economy are humans–predictable, error-prone individuals. traditional economics assumes rational actors. early in his research, thaler realized these spock-like automatons were nothing like real people. more importantly, our misbehavior has serious consequences. dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments. coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. he reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to tv game shows, the nfl draft, and businesses like uber. laced with antic stories of thaler's spirited battles with the bastions of traditional economic thinking, misbehaving is a singular look into profound human foibles. when economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining. shortlisted for the financial times & mckinsey business book of the year award
Specifications:
| Language | English |
| Release Date | June 2016 |
| Length | 432 Pages |
| Dimensions | 1.0" x 5.5" x 8.3" |
20. Introduction To Behavioral Economics [Book]
Product Details:
Introduction to behavioral economics is focused on the broad principles of behavior, which are illustrated using real-world examples from experimental literature as well as experiential examples. real-world examples are drawn from news items, historical accounts and the economics literature. experimental examples are drawn from the economics literature. these examples are discussed providing explanatory figures and interpretations. with the rise of both behavioral finance and behavioral industrial organization, undergraduates now clamor for formal training and instruction in behavioral economics. introduction to behavioral economics covers all the ways consumers and other economic agents behave in nonrational manner and prepares readers to make rational economic choices. this text provides experiments as a set of examples of the broader principles of behavior.
