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20 Best Books On Personal Branding (2023 Update)
Are you looking for the Best Books On Personal Branding? If so, you’ve come to the right place.
Choosing the Best Books On Personal Branding can be difficult as there are so many considerations, such as BELLA+CANVAS, Dunod, LEGO, Lion Brand, Nike, Nintendo, Penguin Random House, Amazon.com. We have done a lot of research to find the Top 20 Best Books On Personal Branding available.
The average cost is $23.63. Sold comparable range in price from a low of $12.99 to a high of $55.64.
Based on the research we did, we think Personal Branding For Dummies [Book] is the best overall. Read on for the rest of the great options and our buying guide, where you can find all the information you need to know before making an informed purchase.
20 Best Books On Personal Branding (18 Sellers)
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Features:
- Includes information on how to know the real you
- Explains how to develop a target market positioning statement
- Helps you make plans for your personal brand communications
Features:
- Binding type: paperback.
- Year published: 2013-12-02.
- Number of pages: 228.
$15.30
4.0
Features:
- Binding type: paperback
- Year published: 2016-09-21
- Number of pages: 90
Features:
- Binding type: hardcover
- Published: 01/28/2020
- Weight: 1.40lbs
Features:
- Publisher: alfred a. knopf
- Publisher date: 1999-10-23
- Dimensions: 17.53 x 10.92 x 2.03 centimetres
Features:
- Binding type: hardback
- Year published: 2014-02-25
- Number of pages: 256
Features:
- This book gives you dan fleyshman's blueprint to launch your own personal brand and start telling your story to the world, for less than $1000.
Features:
- The international bestseller-now updated for an even bigger, brand-savvy market.
- Peter montoya is a world-renowned speaker, trainer, and media expert on personal branding.
- Tim vandehey is an established freelance author, branding writer, and coauthor who has written or edited more than 15 nonfiction books.'.
Features:
- Establish your brand values and positioning
- Get the all-important name right
- Bring your brand to life
Features:
- A roadmap to determine what's most important to you–including core values–which are central to your personal brand.
- Exercises and tips to help you live your personal brand consistently every day.
- A five-step process, based on dr.
$16.49
Features:
- Binding type: paperback
- Publisher: iuniverse
- Year published: 2009-01-14
$55.64
Features:
- Binding type: paperback
- Publisher: information age publishing
- Year published: 2009-09-30
$29.35
Features:
- Binding type: paperback
- Publisher: information age publishing
- Year published: 2009-09-30
$16.49
Features:
- Binding type: paperback
- Publisher: iuniverse
- Year published: 2009-01-14
Features:
- The ultimate branding playbook for professional women, packed with practical wisdom and hard-earned insights.
- You're the face of your brand.
- You've worked too hard to be invisible.
Features:
- Binding type: hardback
- Year published: 2017-02-07
- Number of pages: 256
Features:
- Binding type: paperback
- Year published: 2019-11-11
- Number of pages: 256
Features:
- Binding type: paperback
- Published: 08/11/2018
- Publisher: createspace independent publishing platform
Features:
- Number of pages: 172
- Genre: business + money management
- Sub-genre: careers
Features:
- Binding type: paperback
- Year published: 2016-01-18
- Number of pages: 160
1. Personal Branding For Dummies [Book]
Product Details:
The simple guide to managing your personal brand, a vital element of success in the professional world personal branding for dummies, 2nd edition, is your guide to creating and maintaining a personal trademark by equating self-impression with other people's perceptions. this updated edition includes new information on expanding your brand through social media, online job boards, and communities, using the tried and true methods that are the foundation of personal branding. marketing your skills and personality, and showing the rest of the world who you are, gives you a competitive edge. distinguishing yourself from the competition is important in any facet of business, and the rise of personal branding has evolved specifically to help candidates stand out from the global talent pool. establishing a professional presence with a clear and concise image, reputation, and status is a must, whether you're a new grad or an accomplished executive. personal marketing has never been more important, and your personal brand should communicate the best you have to offer. personal branding for dummies, 2nd edition, leads you step by step through the self-branding process. includes information on how to know the "real" you explains how to develop a target market positioning statement helps you make plans for your personal brand communications instructs you with ways to make your mark on your brand environment the book also discusses continued brand building, demonstrating your brand, and the 10 things that can sink your brand. a personal brand is more than just a business card and a resume. it should be exquisitely crafted to capture exactly the image you wish to project. personal branding for dummies, 2nd edition provides the information, tips, tricks, and techniques you need to do it right.
2. Creative Personal Branding: The Strategy To Answer: What S Next [Book]
Product Details:
Beskrivelse: in this innovative book jürgen salenbacher shares his unique personal coaching method designed to develop creative thinking and innovation. the method, which originated as a career management tool, can be used by anyone who wishes to explore what they have to offer the world. in five succinct chapters salenbacher reveals how to use brand positioning methodology to discover where to go next. along the way he discusses the origins of today's crisis and the keys to creative thinking, he examines the work of leading theorists in business culture, and sets readers 9 assignments designed to coach them towards realising their assets and skills. an invaluable professional resource, creative personal branding makes rewarding reading for anyone in the creative economy and is a key practical tool for those who are interested in positioning themselves in it.
3. Be The Brand: The Ultimate Guide To Building Your Personal Brand [Book]
Product Details:
If you want to learn how you can leverage and grow your personal brand, pick up this book. this book is a collection of short lessons – because i've learned that simplicity is key and – on ways to build the foundations of your personal brand, methods to growing your tribe, tips on monetizing your personal brand, and how to reinvent yourself constantly to be more in tune with your mission and your vision. the more you market yourself and treat yourself like a brand, the more successful you will be. personal branding means building your reputation, growing your following, and constructing your name.
Specifications:
| Language | English |
| Release Date | September 2016 |
| Length | 90 Pages |
| Dimensions | 0.2" x 5.1" x 7.8" |
Reviews:
You can tell the book was pushed out fast. And you can read it in a quick setting. Its not a bad quick read but dont expect a novel. Its still new to the market and priced high like a stephen king book, yet only like a 100 pages. He did a great market campaign though, and thats what you learn from this book.livebrave!
4. I Am My Brand: How To Build Your Brand Without Apology [Book]
Product Details:
Dynamic female brand builder kubi springer offers essential advice on how to develop and attain personal brand success. kubi springer has worked with some of the biggest brands in the world including nike, l'oreal, blackberry, mtv, justin timberlake, rolls royce motor cars and aston martin. in i am my brand, she lays out a toolkit for personal brand success. featuring dynamic female brand builders from around the world, the book is a woven tapestry of personal brand advice with storytelling and support that offers a practical guide for female entrepreneurs, freelancers and executives.kubi explores the tools used by different women, from across cultures, to build their personal brand, as well as the challenges they faced and their paths to overcoming them. focused on the skills needed to succeed, their stories–coupled with the author's expertise–will support readers on their own journey to brand success.the book is written in a down-to-earth style, with light entertainment and real life anecdotes, providing insights into how to create, package and grow your personal brand. i am my brand is a testament to the power of being a woman and illustrates what it takes to build a powerful female brand in today's male dominated business world.
Specifications:
| Language | English |
| Release Date | January 2023 |
| Length | 304 Pages |
| Dimensions | 1.0" x 5.1" x 7.8" |
Reviews:
5. The Brand You50 (Reinventing Work): Fifty Ways To Transform Yourself From An Employee Into A Brand That Shouts Distinction, Commitment, And Passion! [Book]
Product Details:
Michael goldhaber, writing in wired, said, "if there is nothing very special about your work, no matter how hard you apply yourself you won't get noticed and that increasingly means you won't get paid much either. in times past you could be obscure yet secure — now that's much harder." again: the white collar job as now configured is doomed. soon. ("downsizing" in the nineties will look like small change.) so what's the trick? there's only one: distinction. a brand is nothing more than a sign of distinction. right? nike. starbucks. martha stewart. the "bureaucrat" on the finance staff is de facto faceless, plugging away, passing papers. but now, in our view, she is born again, transformed from bureaucrat to the new star. she works in a professional service firm and works on projects that she'll be able to brag about years from now. – i call her/him the new american professional, ceo of me inc. (even if me inc. is currently on someone's payroll) and, of course, of brand you. – step #1 in the model was the organization . . .a department turned into psf 1.0. step #2 is the individual . . .reborn as brand you. – in 50 essential points, tom peters shows how to be committed to your craft, choose the right projects, how to improve networking, why you need to think fun is cool, and why it's important to piss some people off. he will enable you to turn yourself into an important and distinctive commodity. in short, he will show you how to turn yourself into . . . – see also the other 50list titles in the reinventing work series by tom peters — the project50 and the professional service firm50 — for additional information on how to make an impact in the professional world.
Reviews:
6. Power Branding: Leveraging The Success Of The World’s Best Brands [Book]
Product Details:
Every one of the largest, most successful corporations were, at some point, mere startups. mckee explains what enables some companies to growbigger and better, while others stumble along year after year, running but never winning the race. the difference is that the biggest and best brands aren't slaves to conventional marketing wisdom. mckee shows by example how the same, sometimes counter-intuitive, strategies used by the biggest brands can also best serve small and mid-sized companies. among the topics explored: how can a company grow big by thinking small? why do the best companies sometimes avoid being better? why do brands that create the most memorable advertising stay away from focus groups? what is the secret to an effective slogan? when can admitting a negative become a positive? a diverse selection of companies provides powerful lessons, ranging from traditional icons like coca-cola, mcdonald's, and general motors, to new media models like google and facebook. this book appeals not only to time- starved executives, but also to middle managers and owners of small businesses who have a wide variety of marketing problems to address and who need to change the way they think about how to generate healthy, consistent growth.
7. How To Set-Up Your Personal Brand For Under [Book]
Product Details:
Specifications:
| Language | English |
| Release Date | May 2021 |
| Length | 124 Pages |
| Dimensions | 8.0" x 0.3" x 5.0" |
8. The Brand Called You: Make Your Business Stand Out In A Crowded Marketplace [Book]
Product Details:
The international bestseller-now updated for an even bigger, brand-savvy market self-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65,000 copies worldwide and hitting #3 on japan's business bestseller list. this invaluable guide teaches you the vital principles and skills of personal branding, including how to craft an emotionally resonant branding message, create top-quality branding tools, and attract a constant flow of business. “montoya's personal branding ideas are going to change how business owners and professionals promote themselves.”-robert g. allen and mark victor hansen, coauthors, the one-minute millionaire
Reviews:
9. Build A Brand In 30 Days: With Simon Middleton, The Brand Strategy Guru [Book]
Product Details:
You don't need a marketing degree or intensive training to build an attention-grabbing brand; you just need this book – and 30 days. simon middleton shows you how to create, manage and communicate your brand profoundly and effectively, in just 30 days, by following 30 clear exercises. your brand is what your company means to the world. getting that meaning right is the most important thing you can do in business. 'passionate and persuasive, simon middleton has a natural instinct for uncovering the wow! factor in every brand.' dawn gibbins mbe, veuve clicquot business woman of the year and star of channel 4's the secret millionaire
Reviews:
10. Sell Yourself: How To Create, Live, And Sell A Powerful Personal Brand [Book]
Product Details:
Learn how to create, live, and sell your own personal brand–even if you hate sales!–with step-by-step help from the first lady of sales – no matter what your role or title is at work, selling is an important part of what you do–whether you're selling a product, an idea, or a new way of doing things. but, before you can sell any of those things you have to sell yourself. creating your own personal brand–and promoting it in all you do–is essential to achieving your professional goals and getting ahead in life. – in sell yourself, renowned sales and leadership expert and wall street journal best-selling author dr. cindy mcgovern guides you through the process of intentionally creating, living, and selling your own personal brand. – even those who don't view themselves as being "in sales" will quickly agree that everyone has a personal brand–whether they know it or not. throughout this book, dr. cindy reveals the secrets to selling yourself–your vision and ideas–in a way that's thoughtful, active and deliberate. you'll learn about how to apply the most effective selling strategies to your personal brand, and how these strategies can help you create and live a personal brand that will be easy to sell. – full of time-tested strategies and real-world anecdotes to help you visualize how to put these powerful ideas into practice, sell yourself goes far beyond showing you why it's so important to create your personal brand. it helps you embrace the notion that that everyone sells, and anyone can sell better; especially when the idea you're selling is you. and once you believe in you, the rest of the world will, too.
Reviews:
Very good book. Definitely interesting way to look at your job.GARY
11. The 10ks Of Personal Branding: Create A Better You [Book]
Product Details:
Are you an employee stuck in a career rut? are you a student looking to get the right start? or do you just want to create a better you? in the 10ks of personal branding, author kaplan mobray offers ten must-know insights to building your personal brand. in this inspiring guide, learn how to focus your life's goals with your life's actions to create a powerful package called "you." filled with easy-to-follow instructions and valuable tips on developing your personal brand, this guide explains the10ks of personal branding: know thyself know what you want to be known for know how to be consistent know how to accept failure as part of building your personal brand know how to communicate your personal brand attributes know how to create your own opportunities know and master the art of connection know that silence is not an option know your expectations, not your limitations know why you are doing what you are doing today and how it will shape where you are headed tomorrow these principles can change your life, give you focus, propel your career, and take you to a much greater place.
12. Authentic Personal Branding: A New Blueprint For Building And Aligning A Powerful Leadership Brand [Book]
Product Details:
"in authentic personal branding, hubert rampersad has provided a sorely needed guidebook for knowledge workers. he shows us all how to build our own personal brand-and just as important-how to persuasively communicate this brand to the world. . . . i love his focus on authenticity. . . . my request to you, the reader, is-make this book part of your life. don't just read this book for its "interesting" content. don't be content with a few "aha" moments. make it part of your life planning-and ultimately part of your life! if you do, you can become a more integrated and successful person-and better enable your company to help you make a positive difference in our world!" – from the foreword by marshall goldsmith author of what got you here won't get you there "hubert rampersad has a knack for preparing comprehensive frameworks for analyzing important issues. . . . the four stage model that he suggests proposes an explicit way to turn a desired external identity into something concrete and actionable. . . . it's a wonderful step by step approach to making a desired brand explicit. . . . the mental models and their related investigative questions will help you know where you are today so you can get to where you want to be tomorrow. . . . this book offers an architecture to turn these ideas into action." -from the afterword by dave ulrich professor of business, university of michigan this book offers a new way to define, formulate and implement a sustainable, powerful, authentic, consistent, and memorable personal brand identity. authentic personal branding entails a systematic and integrated journey towards self-awareness, joy, happiness, and marketing success, which is based on several new models, guidelines and tools that have been proven in practice. a way of life in conformity with this system results in flow; which is a journey into the inner self, where your genius, values, hopes, dreams and aspirations lie quietly waiting to be discovered. taking the journey as an individual allows you to view your life objectively and authentically and provides a roadmap of your genius, dreams and aspirations translated into manageable and measurable milestones and improvement actions.
13. Authentic Personal Branding: A New Blueprint For Building And Aligning A Powerful Leadership Brand [Book]
Product Details:
"in authentic personal branding, hubert rampersad has provided a sorely needed guidebook for knowledge workers. he shows us all how to build our own personal brand-and just as important-how to persuasively communicate this brand to the world. . . . i love his focus on authenticity. . . . my request to you, the reader, is-make this book part of your life. don't just read this book for its "interesting" content. don't be content with a few "aha" moments. make it part of your life planning-and ultimately part of your life! if you do, you can become a more integrated and successful person-and better enable your company to help you make a positive difference in our world!" – from the foreword by marshall goldsmith author of what got you here won't get you there "hubert rampersad has a knack for preparing comprehensive frameworks for analyzing important issues. . . . the four stage model that he suggests proposes an explicit way to turn a desired external identity into something concrete and actionable. . . . it's a wonderful step by step approach to making a desired brand explicit. . . . the mental models and their related investigative questions will help you know where you are today so you can get to where you want to be tomorrow. . . . this book offers an architecture to turn these ideas into action." -from the afterword by dave ulrich professor of business, university of michigan this book offers a new way to define, formulate and implement a sustainable, powerful, authentic, consistent, and memorable personal brand identity. authentic personal branding entails a systematic and integrated journey towards self-awareness, joy, happiness, and marketing success, which is based on several new models, guidelines and tools that have been proven in practice. a way of life in conformity with this system results in flow; which is a journey into the inner self, where your genius, values, hopes, dreams and aspirations lie quietly waiting to be discovered. taking the journey as an individual allows you to view your life objectively and authentically and provides a roadmap of your genius, dreams and aspirations translated into manageable and measurable milestones and improvement actions.
14. The 10ks Of Personal Branding: Create A Better You [Book]
Product Details:
Are you an employee stuck in a career rut? are you a student looking to get the right start? or do you just want to create a better you? in the 10ks of personal branding, author kaplan mobray offers ten must-know insights to building your personal brand. in this inspiring guide, learn how to focus your life's goals with your life's actions to create a powerful package called "you." filled with easy-to-follow instructions and valuable tips on developing your personal brand, this guide explains the10ks of personal branding: know thyself know what you want to be known for know how to be consistent know how to accept failure as part of building your personal brand know how to communicate your personal brand attributes know how to create your own opportunities know and master the art of connection know that silence is not an option know your expectations, not your limitations know why you are doing what you are doing today and how it will shape where you are headed tomorrow these principles can change your life, give you focus, propel your career, and take you to a much greater place.
15. How Do You Want To Be Seen: A Personal Brand Playbook [Book]
Product Details:
The ultimate branding playbook for professional women, packed with practical wisdom and hard-earned insights. – you're the face of your brand. – you've worked too hard to be invisible. – you deserve to be seen.seen is the groundbreaking framework that gives you the mindset and methodology to be seen for the expert that you are. – brand expert and photographer songy knox has developed a very successful, tried and tested, playbook for female professionals and sme business owners looking to achieve higher visibility and growth. through deeply personal stories, case studies and exercises, how do you want to be seen helps to quiet your inner critic, define your brand on every level, find your people, and gain a renewed sense of style and confidence.
Specifications:
| Language | English |
| Release Date | June 2021 |
| Length | 202 Pages |
| Dimensions | 8.5" x 0.6" x 5.5" |
16. Known: The Handbook For Building And Unleashing Your Personal Brand In The Digital Age [Book]
Product Details:
Where do you want to go next in your life? do you want to be regarded as an authority in a way that could lead to a book project or speaking career? today, the influence that provides an edge in our world is determined by how well you're known. being known is not the same as being famous. it's not about having millions of fans and red carpet appearances. becoming known is about approaching your digital life with an intent that establishes the authority, reputation, and audience to achieve your goals. known is the first book of its kind to teach you, step by step, how the most successful people focus their efforts, create a plan, and activate their personal brand in a measurable way.
Specifications:
| Language | English |
| Release Date | January 2017 |
| Length | 256 Pages |
| Dimensions | 0.6" x 5.5" x 8.5" |
17. Book Of Branding: A Guide To Creating Brand Identity For Start-Ups And Beyond [Book]
Product Details:
Book of branding is an essential addition to the start-up toolkit, designed for entrepreneurs, founders, visual designers, brand creators and anyone seeking to decode the complicated world of brand identity. the conversational, jargon free, tone of the book helps the reader to understand essential elements of the brand identity process. offering first hand experience, insights and tips throughout, the book uses real life case studies to show how great collaborative work can be achieved. book of branding is a creative guide for new businesses, start-ups and individuals, which puts visual identity at the heart of brand strategy.
Specifications:
| Dimensions | 148 x 210 x 20mm | 450g |
| Publication City/Country | Esher, United Kingdom |
| Language | English |
| Edition Statement | Illustrated edition |
| Illustrations note | Case study imagery and designs |
18. Take Charge Of Your Brand: Quick And Simple Techniques To Help You Own And Manage Your Personal Brand For Professional And Personal Success [Book]
Product Details:
I have never taken a personal branding class before but this one today was so informative. a lot of the information i will take and use it in all aspects of my professional and personal life. i have also almost have my personal branding statement, which i am so excited about. presenter and content were both fantastic. the exercises were thought-provoking and will definitely prove useful in many professional settings. guisselle is very passionate about her knowledge. i really enjoyed her charisma and how she engages with the students. very funny!!! these are just some of the comments and feedback guisselle nunez has received from attendees of her powerful 'take charge of your brand' workshop. and now, she's taken the same information she shares in these game-changing workshops, coupled with her 20+ years of marketing and communication experience and poured it into this book. using the knowledge and experience included in these pages, readers will have exactly what is needed to help curate the perfect strategy and action plans to reach and exceed their personal and professional goals as a brand.
Specifications:
| Language | English |
| Release Date | August 2018 |
| Length | 84 Pages |
| Dimensions | 0.2" x 6.0" x 9.0" |
19. Personal Branding And Marketing Yourself: The Three Ps Marketing Technique As A Guide To Career Empowerment [Book]
Product Details:
Whether you are seeking a new position, changing roles within an organization, or taking charge of your career planning, marketing yourself is the best way to seize these opportunities. in this engaging, timely, and informative book, acclaimed career coach, trainer, and consultant rita balian allen makes the case for personal branding as an essential ingredient for a successful career. for rita and the many people who have sought her guidance, the three ps marketing technique has been the key. this technique prepares individuals to promote themselves by packaging their talents and accomplishments, showcasing them, and presenting their value inside their organization as well as in their profession, industry or community.
Specifications:
| Language | English |
| Release Date | June 2014 |
| Length | 155 Pages |
| Dimensions | 0.6" x 6.0" x 9.0" |
20. Creating A Brand Identity: A Guide For Designers: (Graphic Design Books, Logo Design, Marketing) [Book]
Product Details:
Creating a brand identity goes behind the scenes to explore the creative processes involved in designing a successful brand identity, one of the most fascinating and complex challenges in graphic design. – this bestselling book is ideal for students, professionals and agencies working in the fields of: – graphic design – branding – brand management – advertising – marketing – communications – authored by design and branding expert, catharine slade–brooking, creating a brand identity includes exercises and examples that highlight the key activities undertaken by graphic designers to create successful brand identities, including: – defining the audience – analysing competitors – creating mood boards – naming brands – logo design – client presentations – rebranding – launching a new brand identity – case studies throughout the book are illustrated with brand identities from a diverse range of industries including digital media, fashion, advertising, product design, packaging, retail and more. – the book uses images of professional design concepts, brand case studies and diagrams throughout to illustrate the text. flow–charts are also used extensively to highlight the step–by–step methodology applied by industry professionals to create a brand. – the content of the book has been derived from catharine slade–brooking own experience of entering the world of branding as a graduate and having to learn the hard way, 'on the job'. this, in turn, enabled the author to develop teaching materials for undergraduate and postgraduate students on the ba graphic communication course at the university of the creative arts, where slade–brooking is a lecturer. the book has been recommended across a wide range of university courses, from graphic design school to animation, digital media, textiles and interior design. it includes a full glossary of brand terminology and a list of recommended further reading.
Specifications:
| Imprint | Laurence King Publishing |
| Pub date | 18 Jan 2016 |
| DEWEY edition | 23 |
| Language | English |
| Spine width | 13mm |
